Some statistics about the 2016 Show

Residents of the Western Cape who love gardening are a high-spending audience that generate direct sales and other related marketing or business opportunities. LSM 7 – 10, in other words, households with high disposable incomes. [Source: BrandMapp]

MEDIA COVERAGE FOR 2016 Cape Town Flower Show

The 2016 (July to November) media coverage was R44.8 million (PR Value).

The media coverage for the inaugural show was quite astounding for content and breadth in all aspects of print, online, tv and radio.   The PR, advertising and media for the event is managed by PR agency, Wired Communications, who are very experienced in event marketing management, including all social media platforms.

Advertising Purchased R1.2 million


The 2016 partners had this to say:

Thank you very much for the opportunity to participate in the inaugural CT Flower Show. The event was a tremendous eye-opener for us and the perfect platform for us to introduce our first colour coins. We would definitely like to be contacted about participating in the CTFS 2017. – The South African Mint

I really had a great event and I look forward to next year!   – Boschendal

Epson is thrilled to be part of this first-of-its-kind event in the mother city, we were totally overwhelmed by the number of people who wanted to be part of the gallery opening event.  We received many enquiries on the Epson products.    – EPSON Europe BV (South African Office)

For more information about how to engage with this audience at a highly dynamic, feature-rich, five-star lifestyle event with widespread media appeal, please contact the Show Office on 021 823 4000 or email

Become a Retailer

At the 2016 show visitors spent over R1.8 million in 4 days on exhibitor sales, food and beverage, plants, and art.

We welcome top class retailers offering high quality garden-related products and services including:

• Nurseries & garden centres
• Waterwise products and services

• Green Societies and Clubs
• Landscape designers & architects
• Green fuel organisations
• Seed manufactures
• Florists- growers, sellers & flower arrangers
• Fruit & vegetable growers
• Tourism operators
• Vendors to sell food & drink
• Horticultural & Gardening books
• Herbalist & indigenous food

• Organic farmers & organic wines
• Urban Farming
• Garden equipment retailers
• Greenhouse manufacturers
• Solar Energy & renewable energy producers
• Water features & irrigation systems
• Outdoor Furniture & braai equipment
• Garden apparel/outdoor gear
• Garden art, botanical art & sculpture
• Anything to do with enjoying and improving outdoor spaces

Visit our exhibitors section for more.